Guests chat with Starbucks Coffee Masters about techniques like pour-over or cold-brew methods, turning coffee prep into a shared experience. The setup prioritizes education, letting customers ask questions or request tailored brews based on preferred roast levels or origins.
Hyderabad’s menu blends local ingredients with global recipes. Limited-edition drinks like the Cinnamon Jaggery Latte and Tamarind Red Peru Shikanji Cold Brew mix jaggery, tamarind, and chili with Starbucks’ signature espresso. These inventive choices reflect the city’s culinary identity while offering new twists for adventurous palates, similar to those found at The Brew Room, known for its artisanal blends.
The store also serves classic Starbucks beverages but encourages experimentation with seasonal flavors. Coffee beans hail from India, Kenya, Sumatra, and Latin America, with 13 whole-bean options available for purchase.
Baristas guide guests through tasting notes, helping them pick blends matching their preferences. The focus on sourcing ties into Starbucks’ emphasis on craftsmanship, highlighted through displays explaining bean origins and roasting processes.
Designed to mirror Hyderabad’s dynamic culture, the store mixes modern aesthetics with traditional motifs. The Khajaguda store, Starbucks’ first experiential outlet in South India, operates daily from 8 AM to 11 PM. Interactive zones are spaced to encourage investigation without crowding, while warm lighting and earthy tones create a relaxed vibe.
